SCOTTSDALE, AZ — The first Hard Rock hotel in Arizona is set to debut in 2026.
Hard Rock International, along with equity partner ERES Capital, confirmed its development plans on June 4 for its new Scottsdale-area hotel.
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As revealed by the Business Journal in 2023, Reverb by Hard Rock Scottsdale is being built at The Sydney, a 26-acre mixed-use project on Salt River Pima-Maricopa Indian Community Land near 90th Street and the Loop 101 freeway.
In its latest project update, the hotel room count for Reverb by Hard Rock has increased to 195 rooms compared to 168 that was reported last year.
"We're planning an amazing cultural hub for guests who love music, sports and exploring exciting places, all in the beautiful Sonoran Desert," said Todd Hricko, senior vice president and head of global hotel development for Hard Rock International, in a statement.
