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Celebrate Hot Wheels' anniversary with free, custom race cars!

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Hot Wheel cars are still as popular today as they were when they first rolled out half a century ago — now they’re celebrating their 50th anniversary!  Target is celebrating with lots of free fun!

It’s happening at select Target stores on Saturday, from 10 am to 1 pm..

Kids will get a free Hot Wheels car to customize, race against others on a track, and you get to take what you make home!

There will be a fun photo station to take a shareable picture, plus you'll score 10-percent off on Hot Wheels playsets and race tracks in-store only with the Cartwheel app.

Here is a link with the participating Target locations